How can I improve my Google search rank?

We, Solo, do a number of things automatically to improve your SEO but there are some recommended steps that we encourage all customers to do.

1. Connect a custom domain. Sites with a custom domain can rank higher on Google. Also, by connecting a custom domain, Solo will generate a sitemap.xml file for you which can help with Google's crawlers.

   In Designer, click Settings → find Custom domain → click Connect.

   

2. Connect Google Search Console (GSC). To connect GSC in Solo, we require that you have a custom domain connected. Once GSC is set up, you can see how much traffic Google is driving to your website and what keywords are driving most of that traffic.

   Third-party step — Follow the step-by-step guide in How do I connect Google Search Console? which walks you through the Google Search Console UI and Solo's Manage Domains DNS settings.

3. Submit your site to Bing's Webmaster Tools. Many AI chat services are using Bing's search engine for their AI and so being included here increases the chance that your website will be included in an AI chat answer.

   Third-party step — Visit bing.com/webmasters and follow Bing's instructions to add your site.

4. Set up a Google Business and Apple Business profile. These profile pages will allow your business to rank in Google and Apple Maps searches.

   Third-party step — See How to set up a Google Business and Apple Business profile for detailed instructions.

5. Review the title of your website. Go to Designer → Settings → Page Title. Here you can edit your webpage title. Keywords in this title can make a difference in how you rank on Google. Try to keep it under 60 characters.

   In the Settings panel, scroll to the Search optimization (SEO) section and click Edit next to Page title.

   

   The Page title dialog lets you type a new title for your site.

   

6. Add more details to your website. Adding more services, an FAQ, articles and more provides more content for Google to use to rank your website. If your business, adding contact hours can also make a difference. It's also good practice to use your keywords in Headings on your page.

   In the Designer toolbar, click Sections to browse and add new content sections (Services, FAQ, Articles, Contact, etc.).

   

7. Link to your website from your other social sites. To rank higher on Google, you want to boost your domain authority. Linking to your website from your Facebook, Instagram, Yelp, blog or other pages may help.

8. Request reviews and comments from your customers by sharing a link to your business page from Yelp, Google, Apple or other. Google likes real reviews on your business pages so each review helps. If you've set-up the Newsletter section on Solo to collect emails, you can download your customer emails via Settings → Export CSV, so you can then send a batch email.

   In the Settings panel, scroll to the bottom and click Export Contacts to download your customer email list as a CSV.

   

9. Link between your pages on your website. Having pages can sometimes help search engines (e.g. Google) understand more about your business. Keep your page content fresh with regular updates and try to avoid duplicate content.

   Your site's pages are listed in the left sidebar of the Designer. Use the Add Page button in the toolbar to create additional pages and link between them.

   

10. Consider creating content on social media and YouTube with content about your business. Make sure to include mentions of your business name and location in the title or descriptions of these videos and a link to your Solo website.

If your site has multiple pages, you can configure SEO settings for each page individually.

1. Visit the Designer

2. Click Settings in the toolbar (left sidebar)

   

3. Select the SEO section — scroll down to Search optimization (SEO)

   

4. Click the settings gear icon next to any page in the left sidebar to edit its individual SEO settings

   

   The page settings dialog lets you set SEO keywords specific to that page.